Turn guest reviews into operational insights.
Maz Labs helps growing hotel groups identify recurring guest-experience problems across properties, understand what's getting worse, and focus their teams on what needs attention.
See the problems hiding inside your reviews.
A working dashboard that pulls guest reviews from across your properties into one view — by rating, sentiment, topic, and trend.
Hundreds of reviews. No clear picture.
A hotel group with a handful of properties can easily generate thousands of guest reviews a year. The feedback is all there — but turning it into a short list of what your operations team should actually fix is a manual, time-consuming job most teams don't have time for.
What the product helps your team see.
Which property needs attention?
Compare guest feedback across properties and identify where attention is needed.
What are guests repeatedly complaining about?
Identify recurring operational problems — cleanliness, rooms, check-in, noise, facilities and more.
Is the problem getting worse?
Track issue trends over time to see what's improving and what isn't.
What evidence supports it?
Drill directly into the guest reviews behind an insight.
What should we investigate first?
Surface the issues that deserve management attention first.
From reviews to a clear recommendation.
Demo data shown for illustration. Not customer data.
- Bathroom condition
- Maintenance
- Room wear
- “The bathroom tiles were cracked and the shower door didn't close properly.”
- “Room was clean but everything felt tired — worn carpet, stained grout.”
- “Nice location, but the room needs a refresh. Same issue as our last stay.”
Room Condition is trending negative at Marlow Central — worth investigating what's driving it before it shows up in more reviews.
Built for hotel groups, not just individual properties.
Maz Labs is designed around multi-property visibility — comparing performance and trends across a portfolio, not just tracking reviews for a single hotel.
→ Designed for hotel groups managing roughly 3–20 properties.
- Boutique hotel groups
- Independent hotel chains
- Regional hotel groups
- Serviced apartments
How it works.
Share your review data
Provide historical guest review data from your properties.
We analyze it
Reviews are organized by property, sentiment, topic and trend.
See what needs attention
Get a clear view of recurring operational issues and the reviews behind them.
Take action
Use the insights to decide where your team should focus next.
See what your guests are really telling you.
Get a free review analysis and see the biggest recurring guest-experience issues across your properties.